
Scalable Infrastructure for Large Events
Every year, cities and counties across America compete to host large, high-profile public events, such as major athletic competitions, international conventions and iconic concert tours. The winning contenders recognize the potential to attract hundreds of thousands of visitors, inject millions of dollars into local economies and enjoy prestige and media focus. Success requires a monumental effort to dynamically scale transportation systems to give visitors a world-class experience in the short term, while ensuring that infrastructure investments add value to local communities over the long term.
Many transportation agencies nationwide have successfully navigated and continue to navigate this complex, dual challenge. Here are some planning and operational themes observed among host entities across the country.
Commence Planning ASAP: Proactivity in planning varies based on a team’s previous big-event experience. However, agencies that lay the groundwork for collaboration early by creating cross-agency committees, quantifying resources and contingency planning feel more prepared for managing large-scale events.
Ready All Players: Large event footprints can be vast, involving numerous pop-up fan events and minor venues with niche requirements. Public-sector air, rail and transit systems may serve as the backbone of mobility, while private-sector charter buses, fleets, rideshares and general aviation can fill gaps and offer visitors multiple options and price points.
Security and Communication: Successful hosts work with law enforcement agencies to optimize security while providing visitors with appropriate levels of access. When an event attracts large numbers of international visitors, planners strive to simplify wayfinding and offer digital tools to minimize disorientation due to language barriers. They also keep locals informed about unusual traffic congestion that arises from construction or during events.
Federal, State and Local Alignment: The most momentous events require tight coordination across all levels of government. For example, next summer the 2026 FIFA World CupTM tournament will be held in North America, with matches in 11 U.S. cities. This may represent the largest sporting event in history. Accordingly, the White House has formed a task force to coordinate federal involvement in the nationwide event, with participation of various executive departments, law enforcement and security agencies. Vertical integration of agencies and jurisdictions is crucial.
Successful host cities invest in transportation enhancements that are scalable and able to rise to meet short-term capacity demands while efficiently serving community needs in the long term. Large events bring vast numbers of people together for an extraordinary experience. The added value, for visitors and locals alike, arises from a shared passion for excellence — in sports, music, congregation, celebration and everyday quality of life.